Available Now - Rundle Mall Masterplan

Rooftop cinemas, LED screens, new public art, laneway shops and dining and balcony bars - these are just some of the suggestions revealed in the new Rundle Mall Masterplan.

Launched today for a month long period of public review, Adelaide City Council and the Rundle Mall Management Authority (RMMA) are keen to hear what the public has to say about the new long term vision for the retail heart of the city.

"Rundle Mall is the primary shopping precinct and meeting place in SA – and we want to ensure it stays that way," said Lord Mayor Stephen Yarwood.

"Revitalising the Mall is a major focus of the new Council and we are very pleased to present the Masterplan to the public for their feedback – an important and exciting step in enhancing the precinct."

The Masterplan involves a design component and a series of recommendations and proposals regarding structural upgrades, retail mix, policies, management and governance.

It suggests a variety of ideas and options to improve the Mall, including attracting unique retailers, entertainment and multi-level trading, convenient and affordable transport options and upgrades to the public domain.

The plan aims to combine both public and private investment, develop relationships with new and existing stakeholders and create a framework for future growth.

"The imperative for further progress to be made within the Rundle Mall precinct has never been greater," Chairman, Rundle Mall Management Authority, Theo Maras said.

"The ideas proposed in the Masterplan will deliver a renewed sense of confidence."

Following today's media launch, copies of the draft Masterplan and Executive Summary Overview document will be available at www.rundlemallmasterplan.com. The plan will be open to the public for review until the 1st of November and the community will be able to provide feedback via an online forum and survey.

An interactive touch-screen will be located at the Gawler Place canopy throughout October giving shoppers and visitors the chance to browse the Masterplan, along with an information day in mid-October where people will have a chance to meet the Design Team and ask questions. Copies of the Executive Summary and survey forms will also be available in Council's Customer Service Centre, libraries and community centres.

"Rundle Mall is the true heart of South Australian life so I urge everyone to take a few minutes, head to the website or visit the Mall and have your say," Stephen said.

Comments from the public will be presented to Council and the Rundle Mall Management Authority for endorsement later this year. A team of designers will then develop the approved Masterplan concepts into detailed working drawings with the goal being to start construction in 2012, subject to funding.

The outcomes of the Masterplan will be implemented as a staged process over several years, with each separate project reflecting the overall, long-term vision for Rundle Mall

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